×

Seoul Man Food Truck

Logo and food truck wrap design for Seoul Man, a brand new food truck based in San Diego serving “Korean BBQ with a Southern twist.” The concept we established was “Horangi (‘tiger’ in Korean) meets The Blues Brothers.” A couple different concepts for the logo were presented. The alternate design for the logo was a version using a white tiger and the colors red and blue to signify the fusion of Korean and American cuisine. In the end, the orange version was chosen to be displayed on the actual truck. All photos of the truck were taken by Ashton Wilson.

Client(s): Josh Camacho, Lyell Giardina, Misha Camacho
illustration, logo, print
Seoul Man Food Truck
Seoul Man Food Truck
Seoul Man Food Truck
Seoul Man Food Truck
Seoul Man Food Truck
rusty-hive-logo-illustration-design-thumb

Rusty Hive Software

+
borrow-once-website-design-thumb

Borrow Once

+
seoul-man-food-truck-illustration-design-thumb

Seoul Man Food Truck

+
waffle-wings-logo-illustration-design-thumb

J.J.’s Waffle Wings

+
natural-warrior-tea-product-label-design-thumb

Natural Warrior Tea Co.

+
hop-sandwich-beer-product-label-design-thumb

Hop Sandwich

+
david-choi-stories-of-yous-and-me-album-artwork-cover-design-thumb

Stories of You’s and Me

+
hip-hop-heads-redman-illustration-design-thumb

Hip Hop Heads

+
the-mobile-mix-website-design-thumb

The Mobile Mix

+
great-lakes-grow-store-illustration-design-thumb

Great Lakes Grow Store

+
keep-alaska-wild-logo-illustration-design-thumb

Keep Alaska Wild

+
wedding-invitation-michelle-julio-illustration-design-thumb

Save The Date!

+
foreally-show-logo-illustration-website-design-thumb

Foreally Show

+
vinyl-ning-website-design-thumb

Vinyl

+
i-used-to-love-her-illustration-hiphop-tshirt-design-thumb

I Used To Love H.E.R.

+
kreem-ning-website-design-thumb

Kreem

+
mystery-guitar-man-website-design-thumb

Mystery Guitar Man

+
boomrock-saints-logo-illustration-design-thumb

Boomrock Saints

+
red-palm-oil-product-label-design-thumb

Red Palm Oil

+
dj-scratch-illustration-design-thumb

ScratchVision

+
affiliated-logo-illustration-design-thumb

Affiliated Entertainment

+
keyrei-website-design-thumb

Keyrei

+
dresden-johnston-logo-design-thumb

Dresden & Johnston

+
lyrics-born-variety-show-season-pho-album-artwork-cover-design-thumb

Variety Show Season Pho

+
rhyme-riot-illustration-design-thumb

Rhyme Riot

+
digitour-2011-website-design-thumb

The DigiTour 2011

+
keebs-business-card-resume-design-thumb

Keebs

+